Senior Vice President, Diversity, Inclusion & Community Engagement

Latosha Herron Bruff is the Senior Vice President of Diversity, Inclusion & Community Engagement at the Dallas Regional Chamber (DRC), which has been recognized as the National Chamber of the Year.   

With more than 20 years of advocating for marginalized communities, combined with her background in real estate, Herron Bruff brings a wealth of knowledge and a commitment to projects that promote diversity, equity, and inclusion for all. 

Prior to the DRC, Herron Bruff spent more than 10 years with Dallas Area Habitat for Humanity working to improve the quality of life for diverse communities across southern Dallas. She held several positions during her time at Habitat and worked alongside some of the biggest names in nonprofit and social responsibility. Under her leadership, the organization became a United States Department of Housing and Urban Development (HUD) certified counseling agency focused on financial education and affordable housing opportunities. The homeownership center was the first among Habitat affiliates to create a digital education platform to help create more informed, empowered, and mortgage-ready homebuyers. In her last role as Vice President of Government Relations and Public Affairs, Herron Bruff worked with community leaders and government officials to influence housing policy at the local, state, and federal levels. 

A Dallas native, Herron Bruff holds a bachelor’s degree in journalism from the University of North Texas and an executive certification in Diversity, Equity and Inclusion from Cornell. She has served on boards and councils for several organizations including Children’s Health, Desoto Economic Development Corporation, Southern Gateway Deck Park, and The Dallas Entrepreneur Center at RedBird. She is a member of Delta Sigma Theta Sorority, Inc. and the South Dallas Business & Professional Women’s Club, Inc. Herron Bruff and her husband are the proud parents of two children.